Mobile app analytics provider Localytics, a graduate of the 2009 TechStars Boston class, has raised $2.5 million in new funding from Launchpad Venture Group, New York Angels and Hub Angels. This brings the company’s total funding to over $3 million.
Localytics offers a comprehensive mobile analytics platform to help give app developers and publishers with real-time reports on how customers use their applications on Android, Blackberry, iPad and iPhone devices. The startup’s product can be used to monitor basic usage, custom events, and enables publishers to dynamically generate custom segments and chart results with hourly granularity.
Today, Localytics is also unveiling a new premium offering, which includes a custom charting feature to build and share customized reports, additional analytics and more. time. Additionally, a new App
Comparison tool allows developers to compare performance across a number of apps. Developers can see which apps are contributing most to growth across different markets and platforms. The Premium version costs $95 per month for Android, BlackBerry, iPad, iPhone and Windows Phone 7 applications.
We have a number of discounts for the service. Readers that enter TC35X6 as a coupon code when signing up here for Localytics Premium before April 30, will get 35% off their first 6 months of the analytics service.
Localytics’s platform is being used by a number of well-known companies including News Corp., Skype, Bluefly, RueLaLa, Turner Broadcasting and more.
Filed under: #mktgcloud, Datarati, Revenue Performance Management (RPM) | Tags: Revenue Performance Management
Revenue Performance Management (RPM) What is it? Why should you care?
Lauren Carlson, CRM Market Analyst from MarketingAutomationSoftware.com explains.
Revenue Performance Management specialists within organisations are led by the YouTube generation.
Presentation on RPM is here: http://www.datarati.com.au/index.php/featured-posts-on-main-page/presentation-revenue-performance-management-rpm/
This is awesome: http://www.b-reel.com/projects/3live-shop/
So why would you need additional Intelligence? For starters, you’ll get new alerts in your Intelligence reports that are only available by redeeming the Google Analytics Gift Card.
Filed under: #mktgcloud, Datarati, Marketing Automation, Marketing Cloud | Tags: Marketo
Our US technology partner Marketo, the fastest growing provider of Revenue Performance Management solutions, today announced that the company has surpassed the 1000 customer mark.
Marketo passed this milestone in less than three years, adding 146 customers in the first quarter of 2011.
This explosive growth rate and fast revenue ramp further strengthens Marketo’s position as the Revenue Performance Management market leader, and positions Marketo as one of the fastest-growing software-as-a-service (SaaS) vendors in history.
Please visit www.marketo.com/1000-customers to watch a video of customers sharing how Marketo helps them accelerate revenue at their organisations.