Filed under: Uncategorized
Datarati was co-founded in June 2009 by a group of Marketing Automation and CRM entrepreneurs and is now the fastest growing data-driven marketing automation agency in the Asia-Pacific region.
Our team has successfully implemented and trained hundreds of digital and data-driven marketers across Australia, New Zealand, Hong Kong, Thailand, Singapore, China & Japan on Marketo!
Activities: (Discipline) – Front end development
- Weekly Internal Meetings with Accounts team and External Client Meetings
- Responding to creative briefs
- Creative design
- Email and landing page development
- Technical development support to Accounts team
Key Performance Indicators (KPIs): (Objectives) – What does success look like?
- Design – Assist customers to design high quality assets for their marketing campaigns through thoughtful consideration of user experience.
- Develop – Build best practice digital assets to support cross browser, cross platform campaigns for clients within Marketo.
- Integrate – Develop assets along-side client campaigns to meet deadlines and budgets.
Time: (Focus) – Distribution of your time?
- 60%: Campaign asset development
- 20%: Creative Design
- 10%: Responding to briefs
- 10%: Technical account support
Responsibilities: Summary – What does the role entail?
The main role of the Front End Developer / Designer is to create and enhance digital assets for the clients of Datarati. The FED will ensure clients receive best practice implementation of both emails, landing pages and forms within the Marketo environment. Additionally the FED will provide support to the accounts team in front end design and code within the Marketo environment and also on client websites or other digital environments.
Attributes
- Excellent problem solving and issue resolution with clients
- High energy and willingness to innovate
- Excellent written and verbal communication skills
- Inquisitive and keen to share learning with customers and internal team members
- Self-motivated, flexible and able to work without supervision or instruction
- Ability to communicate with all levels of management and staff
- Ability to work as a team and for the benefit of the team
- Uncompromising pride in self and work
- Passionate, proactive, persistent and courageous
Skills
- Excellent – JavaScript, JQuery., CSS 3, HTML 5, Ajax
- Photoshop / In design
- Responsive Design
- Analytical: Extracting clients needs and requirements to scope opportunities
- Ability to manage a project from conception to delivery on time and budget
- Manages a number of responsibilities in the face of competing priorities
- Ability to learn new technologies and marketing concepts quickly
- Outstanding client service and account management skills
- Experience in complex data-driven digital marketing projects
- Additional Bonus skills
- Exposure to Marketo, JSON, ASP, PHP, SOAP, XML
Education & Experience
- Business/Marketing degree
- Account management role at a digital agency or in a digital marketing role on the client side
- Front end developer / design in an agency
- UX Design
- Email marketing
- Graphic design
Interested? careers@datarati.com.au
Filed under: Marketing Automation, Uncategorized | Tags: Marketing Agency, Marketing Automation
Source: http://blog.marketo.com/blog/2013/03/make-way-for-the-agency-of-the-future-infographic.html
Filed under: Uncategorized
Two of the top venture capital firms have written a big check for Qualtrics, a 10-year-old company offering online data collection and analysis.
The $70 million round is Qualtrics’ first institutional investment — the company says it has been profitable since it was founded in 2002. The money comes from Accel Partners and Sequoia Capital, which both have growth funds targeting investments like Qualtrics — mature companies that have already achieved some success but have bootstrapped thus far. Apparently it’s the largest investment the two firms have ever made together. (Past joint investments include AdMob, the mobile ad network acquired by Google for $750 million.)
Co-founder and CEO Ryan Smith says Qualtrics is offering a new approach to market research. In the past, companies that wanted to conduct this research had to hire outside firms, which is a pricey proposition. There are a few startups are offering cheaper alternatives, but they’re usually simple tools like surveys, which aren’t going to replace serious research. Qualtrics, on the other hand, has developed technology that allows companies to conduct sophisticated research on their own, without hiring an outside firm or even asking their IT team to handle a complicated installation.
“Our mantra is: ‘Sophisticated enough for a PhD, easy enough for an intern,’” Smith says.
Filed under: Uncategorized
Filed under: Uncategorized
- Introductions
- Datarati Update
- Metrics / ROI Tracking
- Product Update
- Tips & Tricks
- Open Discussion
- Available Resources
- Next User Group
Here are the details on the next user group meeting:
Date: 10 FEBRUARY, 2012
Time: 9:00am – 12:00pm
Location: Cliftons Training Centre 190-200 George Street Sydney
