Datarati :: Will Scully-Power :: Data, Analytics & Optimization in the World of Advertising!


Clicktale launches Real-time monitor
September 8, 2009, 10:23 am
Filed under: Web Analytics | Tags: ,

Clicktale

ClickTale recently launched its Real-Time Monitor, which enables you to see where visitors are coming from, and watch exactly what they are doing in Real-Time.

See precisely which pages they are browsing, as well as all their mouse moves, clicks, scrolling and keystrokes.

More: http://www.clicktale.com



Clicktale launches first ever Heatmaps
August 13, 2009, 4:57 am
Filed under: Forms | Tags: ,

Clicktale Heatmaps

The first-ever click heatmap that is interactive has been launched by Clicktale. It is seamlessly integrated with ClickTale’s Link AnalyticsTM. Now you can see everywhere your visitors’ click, even where they are not supposed to, along with innovative statistics on all link interactions.

More: http://blog.clicktale.com/2009/08/12/interactive-click-heatmap-joins-clicktale-heatmap-suite/



Clicktale partners with Omniture for integration
March 1, 2009, 9:30 am
Filed under: Forms, Web Analytics | Tags: , ,

clicktale-form-analytics

ClickTale, the world leader of In-Page Analytics, recently announced integration with the Omniture Genesis Network.

E-Business decision makers can now view site-wide analytics and drill down to see their customers’ actual online experiences, showing individual mouse movements, scrolls, clicks, and keystrokes, as well as aggregate behavioral reports.

ClickTale’s Visitor Session PlaybackTM provides insights into why customers succeed or fail online, which helps increase conversion rates and optimize overall online business success.

More: http://blog.clicktale.com/2009/02/25/clicktale-in-page-analytics-leader-partners-with-omniture/



Tools to measure WHY people are leaving your site

Here’s a big problem with web design: If you want to make your website better at turning visitors into customers (or subscribers), you need to understand why most of your visitors are leaving!

But those people come and go without trace! How do you know what they wanted? How do you know what would have persuaded them to take action?

If you owned a real-life bricks-and-mortar store, this would be easy: You’d hear their objections. You’d be able to ask questions. You’d hear what they muttered as they headed for the door.

Capturing the voice-of-the-customer is more difficult with the web, but it can be done. Here are 14 free tools to get you started!

http://www.conversion-rate-experts.com/articles/understanding-your-visitors/



Where do your customers drop off the form?
September 24, 2008, 7:30 am
Filed under: Forms | Tags: , ,
Clicktale has launched a new conversion funnel report which allows website owners to further understand how much visitors interact with pages containg forms.

The Conversion Report reveals how many visitors:

  • Landed on the page containing the online form
  • Left without even touching the form
  • Started filling-in some information
  • Left in the middle without even try to submit the form
  • Attempted to submit the form
  • Left after trying and failing to submit the form
  • Successfully completed the form

Read the entire post here.