Datarati :: Will Scully-Power :: Data, Analytics & Optimization in the World of Advertising!


Effective Information Visualisation: How to Visualise Meaning
October 12, 2009, 1:31 am
Filed under: Data, Visualisation | Tags:


Beer consumption by country
August 25, 2009, 12:28 am
Filed under: Data, Visualisation | Tags:

Beer Consumption by CountryGo Aussies – coming in at #4! – Check it: http://snippets.com/how-much-does-beer-consumption-vary-by-country.htm



Why European Airlines are so cheap?
July 16, 2009, 12:17 pm
Filed under: Data, Datarati, Visualisation | Tags: ,


Sex Sex Sex
July 10, 2009, 9:20 am
Filed under: Data, Datarati, Visualisation | Tags: , ,


What’s happening now?
April 11, 2009, 11:23 am
Filed under: Data, Visualisation | Tags: ,

whats-happening-now

Sprint using customer data in their new TV ad to demonstrate how consumers are using their network.

TV Ad: http://www.youtube.com/watch?v=3YhWNiRRblY

Online component (Data Dashboard): http://now.sprint.com/widget/



Twitter Visualisation
March 15, 2009, 10:42 pm
Filed under: Twitter, Visualisation | Tags: ,

todays-topics

PepsiCo is harnessing Twitter for a sponsorship of South by Southwest ‘09 with a “Twitter Visualisation” that’s designed to showcase all the chatter around the event.

Tweets from people at the show are running on www.pepsicozeitgeist.com, which also includes features like “Party Watch” and “Swarm”—a map of the area showing where the tweets are emanating from. The site will also be displayed on screens throughout the conference.



Microsoft’s Vision for 2019 is Data Visualisation
March 8, 2009, 6:29 am
Filed under: Data, Research, Visualisation | Tags: ,

Came across this video today of Microsoft’s vision for 2019. 

Check it out: http://www.youtube.com/watch?v=rxVS5nYFnkA

microsoft-vision-2019



A cool tool to visualise twitter data
January 6, 2009, 10:29 pm
Filed under: Data, Twitter, Visualisation | Tags: ,

twitter-venn

An oldie but a goodie: Check out this cool tool that you can use to visualise twitter consumer data.

Trying searching on your own company brand or your clients and see how active they are within the twitter community.

http://www.neoformix.com/Projects/TwitterVenn/view.php?q=qantas,optus,woolworths



Facebook visualises all its data with Project Palantir
November 23, 2008, 11:27 pm
Filed under: Data, Social Media, Visualisation | Tags: , ,

facebook_project_palantir

The goal of Facebook’s Project Palantir is to “visualise all the data that Facebook gets”. Each Facebook action is geo-located on a 3D globe, becomes a particle that floats off the surface of the Earth, and then disappears. Facebook interactions (e.g. friend requests, pokes, wall posts) are shown by 3D splines or a trailing mesh connecting 2 locations, with each color representing a different sort of interaction.

Check out the video: http://www.youtube.com/watch?v=wTQf8MqEfg0



An interesting way to look at the economy with Playboy data
October 31, 2008, 7:26 am
Filed under: Data, Visualisation | Tags: ,

Haha….finally a way to get the attention of data analysts! “I’ve got some playboy data for you to visualise” You can imagine how that would go down!

Terry Pettijohn and Brian Jungeberg of Mercyhurst College took a very close look at the curves, um, measurements of past Playboy Playmates of the Year in relation to the state of the economy.

Here’s the abstract from their paper (bold added to emphasise point of interest):

Past research has investigated ideals of beauty and how these ideals have changed across time. In the current study, facial and body characteristics of Playboy Playmates of the Year from 1960-2000 were identified and investigated to explore their relationships with U.S. social and economic factors.

Playmate of the Year age, body feature measures, and facial feature measurements were correlated with a general measure of social and economic hard times.

Consistent with Environmental Security Hypothesis predictions, when social and economic conditions were difficult, older, heavier, taller Playboy Playmates of the Year with larger waists, smaller eyes, larger waist-to-hip ratios, smaller bust-to-waist ratios, and smaller body mass index values were selected. These results suggest that environmental security may influence perceptions and preferences for women with certain body and facial features.

How would you visualise the data?

The data, past Playmate measurements, were made available. You can download them here in CSV format. Do the data really show a correlation? If so, how strong? Gold star goes to the best visualization of the data.