Datarati :: Will Scully-Power :: Data, Analytics & Optimization in the World of Advertising!


Tealeaf launches mobile analytics
November 19, 2008, 3:00 am
Filed under: Analytics, Mobile | Tags: ,

tealeaf

Helping companies monetse e-commerce via Web-capable mobile devices, Tealeaf®, today announced Tealeaf CX Mobile Experience Manager. With the addition of Tealeaf CX Mobile Experience Manager, Tealeaf delivers the industry’s first mobile session replay.

The visibility mobile session replay affords is especially critical given the variability of mobile devices, and allows companies to understand mobile customer engagement, discover ongoing behavior patterns, and compare success and failure of mobile users alongside the experiences of traditional desktop users.

More: http://www.webanalyticsworld.net/2008/11/tealeaf-introduces-mobile-analytics.html



Web 3.0 – How to measure your customer’s online experience
November 13, 2008, 4:14 am
Filed under: Optimisation | Tags: ,

tealeaf

Want to userstand how to measure your customer’s online experience in Web 3.0 land?

Tealeaf enables online businesses to see their customer’s actual online experience to better analyse their motivations and behavior and understand “why” conversions are occurring, or not.

Check out this latest video from Tealeaf: http://www.youtube.com/watch?v=KDNeioAIxy0&eurl=http://tealeaf.typepad.com/blog/2008/11/tealeaf-across.html



Tools to measure WHY people are leaving your site

Here’s a big problem with web design: If you want to make your website better at turning visitors into customers (or subscribers), you need to understand why most of your visitors are leaving!

But those people come and go without trace! How do you know what they wanted? How do you know what would have persuaded them to take action?

If you owned a real-life bricks-and-mortar store, this would be easy: You’d hear their objections. You’d be able to ask questions. You’d hear what they muttered as they headed for the door.

Capturing the voice-of-the-customer is more difficult with the web, but it can be done. Here are 14 free tools to get you started!

http://www.conversion-rate-experts.com/articles/understanding-your-visitors/