
Most people on popular microblogging site Twitter (which just turned three) have probably seen customer service-type queries from other users — questions about how to make a product work, or complaints that it’s broken. That’s one of the reasons companies like Google have created their own Twitter accounts, and its why Salesforce.com is adding Twitter integration to its customer service product, which it calls the Service Cloud.
The core insight behind the Service Cloud is the fact that customer service has become decentralised and spread throughout the web. If customers need answers, they’re no longer calling into the company for help. They may not even be logging into the company’s customer service website. Instead, they’re looking on Google, on their social networks, and on other websites. The Service Cloud allows companies to use their Salesforce customer relationship management (CRM) accounts to find customer service queries across the web, to track them, and to capture those questions and answers for use elsewhere.
More: http://venturebeat.com/2009/03/22/salesforcecom-lets-you-answer-customer-complaints-on-twitter/

PepsiCo is harnessing Twitter for a sponsorship of South by Southwest ‘09 with a “Twitter Visualisation” that’s designed to showcase all the chatter around the event.
Tweets from people at the show are running on www.pepsicozeitgeist.com, which also includes features like “Party Watch” and “Swarm”—a map of the area showing where the tweets are emanating from. The site will also be displayed on screens throughout the conference.
Filed under: Data, Twitter, Visualisation | Tags: Data Visualisation, Twitter

An oldie but a goodie: Check out this cool tool that you can use to visualise twitter consumer data.
Trying searching on your own company brand or your clients and see how active they are within the twitter community.
http://www.neoformix.com/Projects/TwitterVenn/view.php?q=qantas,optus,woolworths



It was only a matter of time.


