Will Scully-Power

Clicktale partners with Omniture for integration
March 1, 2009, 9:30 am
Filed under: Forms, Web Analytics | Tags: , ,


ClickTale, the world leader of In-Page Analytics, recently announced integration with the Omniture Genesis Network.

E-Business decision makers can now view site-wide analytics and drill down to see their customers’ actual online experiences, showing individual mouse movements, scrolls, clicks, and keystrokes, as well as aggregate behavioral reports.

ClickTale’s Visitor Session PlaybackTM provides insights into why customers succeed or fail online, which helps increase conversion rates and optimize overall online business success.

More: http://blog.clicktale.com/2009/02/25/clicktale-in-page-analytics-leader-partners-with-omniture/


How Many of Your Visits are from iPhones?
March 1, 2009, 7:21 am
Filed under: iPhone, Web Analytics | Tags: ,

Advanced Segmentation is one of Google Analytics’ most powerful features – you can use it to slice and dice your Google Analytics data by, well, pretty much anything.

They’ve made it a little easier to see what your iPhone visitors are doing on your site by adding a default Advanced Segment showing just visits from iPhones.

More: http://analytics.blogspot.com/2009/02/how-many-of-your-visits-are-from.html

Tracking flash sites using Google Analytics
March 1, 2009, 6:57 am
Filed under: Web Analytics | Tags: , ,


Late last year, Google announced the ability to track Adobe Flash applications using Google Analytics.

Flash tracking in Google Analytics provides the same features as standard JavaScript-based tracking, including campaign, pageview and event tracking.

It can be used to track Flash content such as embedded videos, branded microsites and distributed widgets, including online games.

More: http://analytics.blogspot.com/2009/02/google-analytics-tracking-for-flash.html

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