Will Scully-Power


Don’t make me think!
April 11, 2009, 8:17 am
Filed under: A/B Testing, Multivariate Testing | Tags: ,

useability

Steve Krug’s book “Don’t Make me Think”. Read a sample chapter on “how we read” .

Give this very readable book to anyone who needs a bit of a nudge to understand why usability, usability practices and an customer experience design processes make sense and improve landing page conversions.

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