Will Scully-Power


Capturing demographic data in Google Analytics
July 28, 2009, 12:04 am
Filed under: Segmentation, Web Analytics | Tags: ,

Google Analytics Demopgraphic Data

The Google Analytics team explain how to capture demographics data into custom variables and then segment the demographics data by visits, goals, and revenue.

More: http://www.webanalyticsworld.net/2009/07/capturing-demographics-in-google.html

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[…] the original post:  Capturing demographic data in Google Analytics « Datarati :: Will … Tags: analytics, capture-demographics, custom-variables, demographics, filter-out, Google […]

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