Filed under: #mktgcloud, Datarati | Tags: EPIC 2014, Google Grid, Googlezon
This is still one of my favourite video’s on the internet.
Filed under: Actionable Insights, Analytics, Data, Datarati | Tags: Data Analysis
Inside the New York Police Department’s Real Time Crime Center, analysts search databases for information gleaned from arrests, accident reports and victim complaints.
Videos detail birthmarks, scars, missing teeth and gold ones. The so-called blotchy database focuses on skin conditions.
As the presence of television content on the web increases, the entertainment industry needs applications to measure the content’s performance. Wiredset’s Trendrr,a comprehensive digital data tracking platform, is launching a new realtime dashboard catered to TV networks.
The new tracking platform, which is available to any Trendrr Pro users, allows film studios, networks and record labels to track and aggregate data surrounding their properties and gain instant insights on location, gender, volume, sentiment, and influence as the conversation takes place.
The application gathers data from over 50 of the web’s social destinations, including Twitter, Facebook, MySpace, YouTube, Last.fm, Amazon, Craigslist, and eBay, and delivers users a realtime view of data within a dashboard.
Filed under: Behavioural Targeting, Datarati | Tags: Beencounter, Behavioural Targeting
beencounter is a Behavioral Targeting and Behavioral Tracking service.
All major ad networks track Internet users across sites they visit.
This is done in order to show relevant ads based on the person’s interests rather based on the current site visited.
Until now this behavioral targeting and behavioral tracking was not available to site owners.
Now, beencounter lets you know which sites your visitors have been to.
Filed under: A/B Testing, Actionable Insights, Datarati | Tags: Data Insight
This is awesome.
Campbell Soup is redesigning its iconic soup-can labels, in part based on insights gleaned from studying the biometric reaction of test subjects to labels and bowls of soup.