Will Scully-Power

Facebook data mining for credit card applications
May 5, 2010, 4:53 am
Filed under: #mktgcloud, Analytics, Datarati, Privacy | Tags: ,

Data mining is now one of the biggest minefields facing the young.

Party antics and examples of extreme behaviour posted for fun now on Facebook and other social networking sites are set to become ghosts that haunt individuals when they try to get credit, homes or jobs as adults.

That’s because lenders, employers and landlords are increasingly using complex data mining tools to capture all the publicly posted data we supply to Facebook, Twitter, Flickr and any other social media network or blog to build data-rich profiles of our privates lives, internet privacy experts say.

More: http://www.smh.com.au/technology/technology-news/the-terrors-of-twittering-growing-up-in-an-unexploded-data-minefield-20100505-u8rk.html


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