Will Scully-Power

Nokia buys mobile analytics start-up
August 23, 2010, 12:42 am
Filed under: Analytics, Mobile | Tags: ,

Nokia this morning announced that it is acquiring Motally, a privately-held San Francisco company specialized in mobile analytics. Terms of the deal were not disclosed, but it’s likely not a large transaction – Motally employs only 8 people.

Founded in 2008, Motally was backed by $750,000 in seed funding from angel investor Ron Conway and BlueRun Ventures.

The deal is expected to close during the third quarter of 2010.

Motally’s mobile analytics service offers in-application tracking and reporting, and is designed to enable developers and publishers to optimize development of their mobile apps through increased understanding of how users engage.

The service offering is planned to be adapted for Qt, Symbian, Meego and Java developers, and Nokia says it plans to continue serving Motally’s existing customer base.

More: http://techcrunch.com/2010/08/20/nokia-buys-ron-conway-backed-mobile-analytics-startup-motally


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