Will Scully-Power


Australia in the digital economy
November 25, 2010, 5:56 am
Filed under: Datarati, Statistics | Tags:

88 per cent of household internet users have performed one or more e-commerce activity in the last six months, reveals this report on Australian consumer participation in the digital economy.

Banking transactions, purchasing goods or services and paying bills online were the most popular e-commerce activities undertaken by survey respondents.

The report finds that the majority of Australians with a household internet connection are adept at engaging in a range of different e-commerce activities online, with nearly two-thirds (62 per cent) of respondents undertaking at least four different types of e-commerce activities in the last six months.

Full Report: http://www.apo.org.au/research/australia-digital-economy-consumer-engagement-e-commerce&urlhash=STKL&goback=.gde_42690_member_35866290

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