Filed under: #mktgcloud, Datarati, Marketing Automation, Marketing Cloud, Revenue Performance Management (RPM) | Tags: Marketo
Marketo, the fastest growing provider of Revenue Performance Management, today announced the appointment of Fergus Gloster, the former senior vice president of corporate sales and a founding director of salesforce.com’s European operations, as Marketo’s managing director of EMEA.
The company also announced the opening of its European headquarters in Dublin, Ireland to expand operations in Europe and support its swiftly growing international customer base.
Marketo is one of the fastest growing software-as-a-service companies in history, posting a 315 percent revenue increase in 2010, and serving more than 1,000 customers across 24 countries worldwide. The company’s Revenue Performance Management solutions help companies fundamentally transform their marketing and sales operations to accelerate predictable revenue.
As managing director of EMEA, Gloster will be responsible for all revenue generation activities for the company in Europe, including sales, marketing, customer success, and renewals. He will report to Paul Albright, Marketo’s chief revenue officer.
Gloster was one of salesforce.com’s first hires in 2000 and, over his nine-year tenure with the company, served as senior vice president of corporate sales in Europe. He led salesforce.com’s initial entry into the market and developed its hub-based sales, alliances and telemarketing model.
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