Will Scully-Power


WEBINAR: An email marketing check up – how to diagnose & prevent common B2B failures
October 25, 2011, 7:50 am
Filed under: Datarati, Datarati.TV, Email Marketing, Marketing Automation | Tags: ,

The webinar covers three main points:

    1. How do business marketers use email today?

First, Shar and Jon provide a foundational context for the discussion of best practices. What do today’s email marketers need to accomplish? Where are they now and where do they want to be?

    1. What are some common pitfalls for B2B email marketers?

Here our panelists discuss where many well-intentioned email marketers go wrong. Examples are provided for a few different mistakes that are easy to make, yet deadly to email marketing programs.

    1. How can B2B marketers improve email program performance?

This is what we came for. Shar and Jon outline how weaknesses in email marketing can be fixed and provide best practices for going forward with successful email marketing campaigns.

In the 21st century, no B2B marketing campaign is complete without a strong email marketing component. Learn how your company can achieve maximium marketing ROI thorough targeted email marketing – check out The Email Marketing Check-Up today!

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