Will Scully-Power

Wolfram Alpha Launches Personal Analytics Reports For Facebook
August 30, 2012, 11:29 pm
Filed under: Analytics | Tags:

Wolfram Alpha, the “computational knowledge engine” that quietly handles a large number of queries from Apple’s Siri, launched a new feature today that allows you to quickly get an overview ofall your data on Facebook.

The new report,says Wolfram CEO Stephen Wolfram, expands Wolfram Alpha’s “powers of analysis to give you all sorts of personal analytics.” The company plans to expand these reports with new features over time, but they already give you a pretty deep look at your Facebook habits.

CLICK HERE TO ANALYSE YOUR FACEBOOK PROFILE DATA: http://www.wolframalpha.com/input/?i=my+facebook&stopcache=1



Building Blocks of Digital Attribution – Google Webinar
August 14, 2012, 7:25 am
Filed under: #mktgcloud, Video, Web Analytics

InsideSales.com Raises $4 Million For Big Data Analytics Sales Force Automation Technology
August 13, 2012, 1:34 am
Filed under: #mktgcloud

InsideSales.com has raised $4 million from Hummer Winblad in a Series A Round that the
company will use to grow its big data analytics sales force automation (SFO) technology. Joining in the round were Josh James, co-founder and former CEO ofOmniture.

Mark Gorenberg, managing director, Hummer Winblad, said before the funding, the company was profitable and had not taken any investment. He said the company reminds him of Omniture, which the firm funded under similar circumstances. Omniture was also profitable when it accepted its investment. Omniture was acquired for $1.8 billion in 2009 by Adobe Systems.

InsideSales serves small and medium sized companies. It uses predictive analytics to help serve inside sales professionals. Its algorithms are designed to tell the sales professional who to contact, when to contact and how to tailor the message for the sales target.

The company has increased its employees from 65 to 140 people. In the past several months the company has increased from 600 to 900 customers. It has recently started expanding into the enterprise market by adding customers such as Dell and ADP.

InsideSales is one of a growing number of startups to come out of Utah. The company is based in Provo, also where Qualtrics, the online marketing intelligence company is located. Qualtrics raised $70 million in capital earlier this year from Accel Partners and Seqouia Capital. Omniture was originally from Orem, Utah.

INFOGRAPHIC: Best Practice Lead Management

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