Will Scully-Power

What if…
April 20, 2017, 12:14 pm
Filed under: Uncategorized

Hi there,

If you’ve ever had to build a campaign using a marketing automation or CRM platform then this is for you.

What if you never had to manually build or test customer journey campaign logic ever again?

What if you had automated campaign insights and recommendations delivered to your fingertips without the need for data or campaign analysts?

Well, this is what we are working on and would love 3 mins of your time to help us!

Check it out here: https://www.getfeedback.com/r/fsMk6XjG

Thank you!

Will Scully-Power


Data Scouts acquires Careers in the Cloud
February 6, 2017, 6:50 pm
Filed under: Uncategorized | Tags: ,




Data Scouts acquires Careers in the Cloud

Data Scouts makes second acquisition in bid to build $100M training and recruitment company

Tuesday 7 February 2017 – SYDNEY AUSTRALIA: – Data Scouts (www.datascouts.com.au) Australia’s largest training and recruitment agency specialising in Marketing Automation and CRM today announced its second acquisition within the last 12 months.

Data Scouts is acquiring Careers in the Cloud (www.careersinthecloud.com.au) a specialist Salesforce recruitment consulting firm that provides advisory and recruitment services in the cloud computing and software as a service (SaaS) space.

Careers in the Cloud is led by well-known industry veteran Tony Kvatch who will lead the recruitment arm of the Data Scouts business. Tony has over 10 years-experience in IT sales and recruitment including the last 4 years focused on recruitment within the Salesforce.com ecosystem, and 5 years as a Salesforce User and part Administrator.

“We’re thrilled to have Tony Kvatch join our team at Data Scouts. His knowledge, network and keen eye for quality talent in this space are second to none and we look forward to him joining our executive team,” said Will Scully-Power, Co-Founder at Data Scouts.

“The acquisition of Careers in the Cloud forms part of our strategic plan in building the largest training and recruitment agency within the Asia-Pacific region which specialises in Marketing Automation & CRM,” said Marcus Zeltzer, Co-Founder at Data Scouts.

“I’m very excited to join a team of industry leaders with such a bold vision. My goal is to help Salesforce Administrators, Salesforce Developers, Salesforce Platform Managers, Salesforce Business Analysts, Salesforce Project Managers, Salesforce Consultants, Salesforce Marketing Experts and Salesforce Architects land the best possible role available to them.

In turn, this will help our Data Scouts customers take full advantage of the Salesforce platform with the best the best possible available talent in the industry,” said Tony Kvatch, Recruitment Director at Data Scouts.

Data Scouts’ acquisition comes off the back of its acquisition of the Sydney Data Miners in Feb 2016, a group of over 1900 Marketing Automation and CRM professionals.

Data Scouts has established strategic partnerships with both the Association for Data-Driven Marketing & Advertising (ADMA) and the Australian Marketing Institute (AMI) to deliver digital transformation and customer experience training courses to thousands of its members.

Come meet the Data Scouts team at the Salesforce World Tour in Sydney on 21 March 2017.

Register here: https://www.salesforce.com/au/events/sfwt17/

Media Contacts:

Tony Kvatch (Profile Pic here)
Data Scouts
0414 466 116

Will Scully-Power
Data Scouts
0400 828 866

Marcus Zeltzer
Data Scouts
0401 033 114

Implement Salesforce Marketing Cloud within 2 weeks for $14,840
October 14, 2016, 4:50 am
Filed under: Uncategorized


Fast Track your Salesforce Marketing Cloud implementation in JUST 2 weeks with FLASH!

With FLASH, you’ll have our team ensure that you’re well equipped with the essentials to have you up and running with the Salesforce Marketing Cloud platform in just 2 weeks from signing!


Datarati Customer Experience Day
August 9, 2016, 12:41 pm
Filed under: Uncategorized


Datarati Customer Experience Day

Datarati celebrates 7th birthday!
August 9, 2016, 12:39 pm
Filed under: Uncategorized


Our 7th birthday event with family, friends, customers and partners to celebrate 7 years since the founding of Datarati!

Check out all the party pics here!


The importance of defining your customer experience vision
May 3, 2016, 4:29 am
Filed under: Uncategorized

Customer Experience

Prospect experience (PX) and customer experience (CX) is the product of an interaction between an organisation and a prospect or customer over the duration of their relationship. These relationship stages include awareness, acquisition, on-boarding, engagement, retention/loyalty and lapsed/re-engagement.

Customer experience implies the customer’s involvement at different levels of their relationship with a brand such as rational, emotional, sensorial, physical, and spiritual. Customer experience is created by the contribution of not only the customers’ values but also the company providing the experience. Customers today don’t buy products and services they buy experiences.

So what is your customer experience vision? How would you define it? If there was one word you’d want your customers to describe your brand, what would it be? How does this vision align to your corporate and marketing objectives? How will you know if this vision is being achieved? What success metrics will you have in place?

If you feel overwhelmed and don’t know where to start, you are not alone. Most Australian marketers feel the same way. We have found that the most successful approach is to bring together all of your organisations customer experience stakeholders across marketing, sales and service together for a one day workshop.

The objective of this workshop is to teach marketers how to develop a customer experience vision and to define and align your corporate and marketing objectives along with mapping the current state of your organisations strategy, technology, operations and campaigns.

Book Your Course Today with Data Scouts!
(02) 8015-6662

Interview on Show Innovation
April 14, 2016, 7:46 pm
Filed under: Uncategorized

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