Will Scully-Power

Datarati – Our Bloopers
November 26, 2015, 6:27 am
Filed under: Datarati, Datarati.TV | Tags:


Video Now Available at www.Datarati.TV
October 5, 2010, 12:22 am
Filed under: #mktgcloud, Datarati, Marketing Automation, Marketing Cloud | Tags:

Last week we hosted Australia’s largest LIVE online webcast on Marketing Metrics.

The on-demand version is now available.

Click here to WATCH NOW:


PICS: From our Behavioural Targeting – Live Webcast – Sydney Studio

Missed the LIVE Webcast? No Problem.

View the On-Demand Version of the Webcast Here: www.Datarati.TV

Check out all the PICS here: www.flickr.com/Datarati

Behavioural Targeting – Live Webcast – Hosted By Datarati

One of the greatest challenges facing advertisers, publishers, agencies and audience measurement specialists is how to accurately identify and track  individual people over time to better estimate audience size, better target, better re-market and better optimise the overall  experience of our customers and prospects online.

While it may not be immediately obvious, the ability to track individuals can be quite difficult for a variety of reasons including:

– People use different computers at different times of the day (work, home)
– People have different computers in the home (office, family, personal)
– People use different devices to connect to the Internet (computer, phone)
– Multiple people might share devices (family computer, public terminals)
– People actively work to block and prevent audience tracking technologies

So what is the current state of play in Australia with regards to the following?

– Cookie deletion
– Privacy
– Measurement / Metrics
– Who owns the Data?
– Mobile

Join us for a FREE LIVE industry webcast at 2.30PM on Friday 7th May 2010.

You’ll hear from Australia’s industry’s leading experts including:

– Paul Fisher, CEO – Interactive Advertising Bureau (IAB)
– Scott Julian, CEO – Effective Measure
– Wendy Hogan, CEO – CBS Interactive
– Ali Ryan, CEO – Valued Interactive Media
– Kerry Field, Partner of Innovation – Mindshare

Moderated By: Will Scully-Power, Managing Director – Datarati

Register Here: http://cli.gs/W3X596

Datarati launches YouTube Channel: www.youtube.com/datarati

Stay tuned throughout 2010 for the latest best practices in:

– Database marketing
– Marketing automation
– Email marketing
– Lead management
– Lead scoring
– Lead nurturing
– Testing
– Analytics
– Optimisation
– Triggers
– Web Analytics

Check it out: www.youtube.com/datarati

Datarati.TV presents Database Marketing – The New Frontier Promo Video
December 22, 2009, 12:40 pm
Filed under: Datarati.TV | Tags: ,

Watch NOW! http://animoto.com/play/rFeINkbQ1bqvw5s0soWezw

The Datarati Launch Datarati.TV

Today, we announced the official launch of www.Datarati.TV

Check out our first video stream from our launch event ‘Database Marketing’ – The New Frontier.

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